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» Debi Ward Kennedy |
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Debi Ward Kennedy
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Debi Ward Kennedy is a Seattle-based visual designer and consultant to independent retailers across America. She is an expert in store environment, product merchandising, and visual marketing. She is a speaker, writer, woman entrepreneurs advocate and product designer. Debi’s personal mission statement reads “I succeed as I inspire, inform, educate and empower others to succeed." Check out Debi's blog at http://decodivadebi.blogspot.com
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| Debi Ward Kennedy |
| Tue, 12/29/2009 - 14:16 |
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| What are you featuring in your windows and front zone displays right now? Have you restyled them to reflect the season, new merchandise, and new inspiration? It's simple to refresh existing merchandise to look new and appealing to customers...

It's important to get a fresh start after the holidays - your customers will be coming in with gift cards, gift certs, and money they received, and they deserve to see fresh new ideas. Inspiring them to buy what you offer can be as simple as taking what you already have and combining it in a new way to reflect the season...
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| Debi Ward Kennedy |
| Thu, 08/13/2009 - 12:46 |
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| How are your plans for Holiday 2009 coming along? Yes, I said the H word. Holiday. 'Where did summer go?' I hear you gasping!
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| Debi Ward Kennedy |
| Tue, 07/21/2009 - 01:15 |
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| There is always change happening in the trade show industry. Just as in retail, there are sales, mergers, acquisitions, and closings taking place everywhere - some we see and hear about, and some are held pretty close to the vest. Recently, I learned of a few changes that will affect many of my clients who shop the West coast shows....
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| Debi Ward Kennedy |
| Fri, 06/26/2009 - 18:29 |
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| Is it worth it to revamp your business environment? From a small improvement like new paint or a restaging of the contents to a full-scale remodel of a facility, I can unequivocally say YES. Investing time, effort, and sometimes money into your environment can present your business, services, and products to the public in a whole new way - creating opportunity for success.
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